Event Strategy & Experience Design Consulting
Elevate your events into world-class experiences that captivate your audience, amplify your brand, and deliver exceptional ROI.
Together, we’ll turn your boldest vision into an unforgettable experience that transforms lives — and grows your business with purpose and precision.
Book a Complimentary Consultation Â
Explore how strategic event design and partnership can take your experiences from great to extraordinary.
You’re here because you’re ready to create something extraordinary — an event that not only inspires but elevates your brand, deepens community, and delivers real business results.
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For visionary founders and brands who . . .
- Want to deliver world-class experiences that move people deeply, build lasting community, and amplify your mission.
- Crave the clarity and confidence that comes from partnering with a world-class strategist who’s led multimillion-dollar transformational events around the globe.
- Desire to elevate every detail — from concept to execution — so your event feels intentional, breathtaking, and unforgettable.
- Are ready to increase profitability and ease, scaling your events without sacrificing soul, beauty, or impact.
- Know your message deserves a stage that reflects the true caliber of your brand and the transformation you create.
Event Strategy & Experience Design ConsultingÂ
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For visionary founders and brands ready to elevate their events from impactful to iconic.
Through a bespoke consulting partnership, we’ll collaborate to refine your event strategy, design, and execution — ensuring every detail reflects the soul of your brand and delivers an unforgettable experience that guests rave about long after it ends.
My clients come to me because they want more than logistics — they want to create magic. They want events that move people, deepen brand connection, and drive profitability without the overwhelm or guesswork.
Together, we’ll reimagine your attendee journey — weaving in intentional design, storytelling, and strategy to create transformation from the first touchpoint to the final moment. You’ll learn how to cultivate true community and build anticipation and belonging that lasts long beyond the event itself.
And we’ll ground that magic with tangible strategy: profit optimization, scalable systems, team and vendor structures, and marketing strategies designed to fill your event and boost your ROI.
With over a decade of experience producing world-class transformational experiences — including scaling Mindvalley’s A-Fest to $1M in revenue — I bring both creative vision and operational mastery to every project I support.
This is where artistry meets strategy. Where big ideas become unforgettable realities — and your brand’s impact expands in ways you can feel.
True Story . . . Â
In one 15-minute conversation, I saved a client $50,000 — simply by spotting a clause in his venue contract that most people would have missed.
That’s the power of having an experienced event strategist by your side — someone who knows exactly where money, time, and energy are being lost… and how to turn it all into profit and peace of mind.
Where World-Class Experience Meets Transformational Vision
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I’m an experience designer and event strategist with over 15 years in events, communications, and brand marketing for world-renowned companies and visionary entrepreneurs — including Mindvalley, Nike, and NBC Universal.
Before launching my consultancy, I served as Head of Events for Mindvalley, producing the company's signature global experiences and scaling their flagship event, A-Fest, to over $1 million in revenue and 500% audience growth in just five years. Nearly 80% of attendees described it as one of the best experiences of their lives.
Earlier in my career, I was PR Event Manager and Spokesperson for Nike, leading large-scale activations for the Beijing Olympics, Kobe Bryant’s footwear launches, and disruptive global campaigns like The Human Race and Let Me Play.
Today, I bring that same level of precision, creativity, and strategic insight to help transformational brands and leaders create world-class, profitable, and unforgettable events. I also have a deep global network of venues, vendors, artists, and production partners — allowing me to bring any vision, anywhere in the world, beautifully to life.
Ready to Make Magic Together?
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Ways to Work Together
Whether you’re refining your next event, reimagining your attendee journey, or ready to bring a bold new vision to life — there’s a way we can collaborate that meets you where you are.
Each option blends high-level strategy with deep creative insight, ensuring your event becomes an unforgettable experience that elevates your brand, deepens community, and amplifies your impact.Â
Two-Hour Deep Dive Strategy SessionÂ
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A focused, high-impact session to review, optimize, or refine your next event for greater impact and profitability.
This is a focused 2-hour private session designed to review your upcoming event, identify opportunities for optimization, and refine your strategy in one key area that will create the biggest impact.
Think of it as bringing in a high-level event strategist to help you see what you can’t, solve what’s not working, and reveal what will make your event truly world-class.
Depending on your goals, we can:
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Audit your event plan and pinpoint what’s missing or misaligned.
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Elevate your event flow and attendee journey for deeper transformation and engagement.
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Increase your event's profitability by optimizing your pricing, budget, or back-end offer.
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Strengthen your marketing strategy to attract and convert the right attendees.
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Uplevel your production or creative concept to deliver a true “WOW” experience.
You’ll leave with crystal clarity, actionable recommendations, and a customized roadmap to implement immediately.
Perfect if you’re planning your next launch, retreat, or flagship event and want to ensure it delivers maximum impact and returns.
Done-With-You Event Consulting
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A bespoke consulting partnership to co-create and elevate your live events — from vision to execution — for unforgettable attendee experiences and measurable results.
This is not a one-off session — it’s a bespoke consulting partnership designed for impact-driven businesses ready to create unforgettable, profitable, and purpose-aligned experiences.
We’ll work together to refine, optimize, and elevate your entire event ecosystem — from the strategic vision to execution. You’ll have me as your thought partner, creative collaborator, and seasoned strategist, ensuring that every detail of your event is intentional, aligned, and executed with excellence.
Whether you’re preparing for your next big launch, retreat, or flagship event, I’ll help you:
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Clarify your event vision and positioning so it fully reflects your brand’s essence and long-term goals.
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Design an unforgettable attendee journey that weaves transformation, connection, and beauty at every touchpoint.
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Maximize profitability and scalability through pricing models, upsell pathways, and smart backend strategy.
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Elevate your team and systems, ensuring seamless coordination and stress-free execution.
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Enhance your marketing and messaging, so your event sells out with the right audience — every time.
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Optimize contracts and partnerships, leveraging my global experience to help you save money and reduce risk.
With deep expertise from leading global transformational events for brands like Mindvalley, I bring both the creative vision and operational excellence needed to deliver world-class results.
This is for founders who want more than just logistics — who want vision, artistry, and impact built into the DNA of their events.
Done-For-You Full-Scale Event Production
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End-to-end event strategy, design, and execution for transformational experiences.
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This is for visionary founders and brands for whom events are a cornerstone of your business — and you want a trusted partner to lead every aspect with precision, creativity, and ease. Perfect for high-ticket offerings like masterminds, retreats, or entrepreneurial conferences where every detail must deliver a premium, world-class experience.
I manage everything from logistics and location/venue selection to contract negotiation, vendor management, and operations, while also bringing my creative expertise to elevate your event: world-class artistry, experiential strategy, guest journey design, conceptualization, and access to my global network of top-tier talent.
From concept to final execution, you’ll have a seamlessly planned, unforgettable experience that wows attendees, strengthens your brand, and amplifies your impact — all with me as your dedicated event partner.
This is a high-touch, 5-figure investment, offered to only a select few clients per year who are ready to bring the same caliber of experience I’ve created for world-class brands to their own events.
How I Partner With You To Elevate Your Events
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I work side by side with visionary founders and brands on events to reach world-class standards, delight your attendees, and drive measurable results.
Below are some of the key areas where I bring strategic guidance, expertise, and creative impact:
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Vision & Goals: Align your event strategy with your brand, revenue objectives, and the transformation you want to deliver.
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Marketing & Promotion: Optimize messaging, channels, and on-site tactics so your event sells out with ease, further in advance.
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Profit & Budget Optimization: Increase your profitability by refining pricing, budget, and sales strategy without compromising the attendee experience.
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Contracts & Negotiation: Reduce risk and secure the most favorable terms and conditions with expert guidance.
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Content & Agenda Design: Structure an event flow that maximizes engagement, creates community and delivers deep impact and attendee satisfaction.
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Conceptualization & Experience Design: Bring your event theme and vision to life with immersive, memorable moments that leave guests in awe.
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Venues & Vendors: Identify, vet, and manage the best partners and venues to ensure smooth operations and exceptional quality.
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Operational Oversight: Streamline timelines, systems, and logistics so every detail is flawlessly executed.
Every element is designed to help you deliver unforgettable experiences, grow your brand, and scale your events profitably.
I’m here to provide the strategic insight, global expertise, and creative vision that turn great events into legendary ones.
Selection of WorkÂ
Beach Olympics / Team Building
Mystical Mayan Theme in Mexico
Connective group activities
"Taboo" secret theme in Ibiza
5-star venue selection + negotiation
Conference, mastermind + event production
Events I’ve Produced
A sneak peak of transformational events I've produced around the world
A-Fest Ibiza
A-Fest Mexico
A-Fest Jamaica
A-Fest Greece
A-Fest Costa Rica
The A-Fest Experience
What Clients Say About Working Together
“While head of Mindvalley events, Tanya’s leadership, vision and creativity helped make A-Fest THE personal growth and entrepreneurship conference to attend — described as an epic “Burning Man meets TedX” event, Tanya always brought the WOW factor that left guests awed and talking about their experience for years. With a sharp business sense and strategic vision, she also led efforts in scaling and growing A-Fest by expanding to Asia and Europe — all while receiving off-the-charts feedback and ratings, significantly growing profits and revenue and helping to create and nurture a global Tribe. Over our many years of working together, I’ve come to trust Tanya to create one-of-a-kind simply amazing events and experiences that take people through a deep journey and creating lasting impact and transformation.”Â
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~ Vishen Lakhiani, NYT Best-Selling Author, CEO and Founder of Mindvalley and A-Fest
"Tanya's single strategy session was better than all the business ideas and experience I've come across after organizing 11 yoga adventure retreats around the world! For far too long I've known I've offered something great, but fell short on profits.
Tanya gave me guidance to re-imagine my retreat business model. and mapped out a clear path to reach my new, much higher goals.
She provided the mentorship, coaching, and consulting I need to break through my limitations of what I thought was possible.Â
In my first retreat after working together, I made $20K profit, more than all of my previous retreats combined. Â
I recommend her to anyone who wants to offer an epic event experience AND make it profitable. If I would have worked with her years ago, it would have saved me years of struggle!
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~ Cynthia Wong, Founder Cynthia Travels Adventure Retreats
"Tanya helped me refine the inner Beauty Retreat experience and for that I'm forever grateful. She's absolutely brilliant when it comes to generating ideas to make your experience go from great to unforgettable.
When it comes to organizing events: if you want to leave your mark on the industry you operate in I'd recommend hiring Tanya"
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~ Mayke Niestadt, Holistic healing & Coach Inner Beauty Retreats
World-class themed events + parties
Luxury dinner experience on a private island
Thematic conceptualization
Wim Hof Ice Bath experience
WOW factor entertainment & artistry
Event design & decor
Ready to Take Your Events to the Next Level?Â
Book a complimentary event consultation call to explore how we can design, optimize, and elevate your next transformational event.
Together, we’ll uncover opportunities for impact, profitability, and an unforgettable attendee experience.